Globalization

MKT B391F Inter study Business Management I 1-3 What Is universe-wideisation? ?The world is woful away from selfcontained national economies toward an dependent, integrated globose economic abridgment ?globalization refers to the shift toward a more integrated and dependent world economy ?Globalization has two facets: ?Globalization of commercializes ?Globalization of growthion 1-4 Globalization ?Trade and investment barriers argon disappearing. ?Perceived distances be shrinkage due to advances in transportation and telecommunications ?Material tillage is antecedent to look similar ?National economies merging into an interdependent global economic system 1-5 Globalization of Markets ?Historically explicit and separate national markets are merging ?It no longer raises sense to call on the carpet about the German market or the American market ?Instead, there is the global market ?falling business barriers make it easier to sell globally ?con sumers tastes and preferences are converging on some(a) global norm ?firms win the trend by oblation the same basic products cosmopolitan ?Standardized products e.g.

Coca-Cola, Sony, McDonalds 1-6 Globalization of Markets ?Difficulties of globalization of markets ?Significant differences still populate among national markets ?Range of problems are wider and more complex ? presidential term intervention in trade and foreign investment ? supranational investment is impacted by different currencies As a consequence: ?Country-specific strategies ?Customerisation of marketing and operation strategies ?Varied p roduct change integrity 1-7 Globalizat! ion of Production ?Firms source goods and services from locations roughly the nut to capitalize on national differences in the approach and whole tone of factors of production like land, labor, and capital ?Companies can ?lower their overall cost structure ?improve the quality or functionality of their product offering ?enhance competitiveness ?take advantage of in advance(p) communications technology, and...If you want to get a full essay, parliamentary law it on our website: BestEssayCheap.com

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